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Marketing Data: Consumers, Products, and Brands

Marketing Data: Consumers, Products, and Brands

***REGISTER HERE***

This workshop will provide users with an introduction to finding consumer, product and brand data using 3 key marketing resources: University Internet Reporter (formerly MediaMark Reporter), SimplyAnalytics, and Passport.

Workshop Topics:

  • Consumer demographics
  • Product usage data
  • Brand and company market share data

Prerequisites: None.

Presenter: Joel Glogowski, Data Services Librarian and member of the Library's Research Data Services Team

 

Want to get RDS@GSU Data Certified?

Learn more here!

Related LibGuide: Research Data Services @ Georgia State University Library by Mandy Swygart-Hobaugh

Date:
Tuesday, September 17, 2019
Time:
2:00pm - 3:30pm
Location:
Classroom 2
Campus:
Downtown Campus Library
Categories:
  Workshops  

Event Organizer

Profile photo of Joel Glogowski
Joel Glogowski

Nursing, Health Professions and Data Services Librarian

Profile photo of Mandy Swygart-Hobaugh
Mandy Swygart-Hobaugh