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Marketing Data: Consumers, Products, and Brands (ONLINE)

Marketing Data: Consumers, Products, and Brands (ONLINE) Online

Join workshop in Webex: https://gsumeetings.webex.com/gsumeetings/j.php?MTID=mc87a649ebd1994362d90101bc31f5d1d

RDS@GSU Data Certification: https://lib.gsu.edu/data-certified

This workshop will provide users with an introduction to finding consumer, product and brand data using 3 key marketing resources: University Internet Reporter (formerly MediaMark Reporter), SimplyAnalytics, and Passport.

Workshop Topics:

-- Consumer demographics

-- Product usage data

-- Brand and company market share data

Prerequisites: None.


-- Please read our Workshops ~ Etiquette & Policies page for pertinent information to your workshop attendance.

Presenter: Joel Glogowski, Data Services Librarian and member of the Library's Research Data Services Team

Related LibGuide: *Research Data Services @ Georgia State University Library by Mandy Swygart-Hobaugh

Thursday, June 24, 2021
3:00pm - 4:30pm
Time Zone:
Eastern Time - US & Canada (change)
All Campuses
This is an online event. Event URL: https://gsumeetings.webex.com/gsumeetings/j.php?MTID=mc87a649ebd1994362d90101bc31f5d1d

Event Organizer

Profile photo of Joel Glogowski
Joel Glogowski

Nursing, Health Professions and Data Services Librarian